QuestMobile. (September 23, 2024). Ad expenditure of automobile industry on Douyin KOL marketing in China from January to July 2024, by brand (in million yuan) [Graph]. In Statista. Retrieved December 04, 2024, from https://www.statista.com/statistics/1538152/china-automobile-and-skincare-industry-ad-spending-on-douyin-influencer-marketing-by-brand/?campaign=BranchenID-419&utm_souce=Blog
China: leading automobile advertisers on Douyin influencers 2024 | Statista
By Lai Lin Thomala