The Power of 'So What?' - Radio Ink

By Loyd Ford

The Power of 'So What?' - Radio Ink

Well, we feel it more than success if we're not careful.

Learning to control your emotions is powerful. It's also very challenging to accomplish. After all, when you find yourself in situations with uncertain outcomes - sales - you can be overwhelmed by your fears more easily.

But what if you could change that?

By the way, even once you come to understand the importance of controlling your fears and all of your emotions, it's not easy to accomplish. However, more important than the idea of controlling your fears is perhaps the idea of practicing behaviors that make you feel that you are more in control of the outcome.

I'm appealing for you to try something.

Some of the best advice I've ever heard is, "Just keep going." That might seem simple and may not even seem like advice to you, but it's actually wisdom about living. In sales, it is about your activity more than any other factor. Be the ball. Stay in motion. Constantly reassess your goal and keep going.

Always develop your plan by first being aware of your fear. See it as temporary and maybe not even true, then build a strategy to overcome that fear and "just keep going."

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